About the Alliance

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Hububub Theatre Company kindness banner  - E Midlands
Hubbub Theatre Company / Chris Webb Photography

The Culture, Health & Wellbeing Alliance is a free-to-join membership organisation for creative health across England.

We provide networked, collaborative advocacy, support and resources, supporting health and wellbeing for all through creative and cultural practice. We are based in Barnsley, South Yorkshire.

Help us build a thriving creative health sector. 

We work with

The difference we make:

  • connecting and empowering changemakers in the field
  • amplifying critical initiatives that demonstrate how creativity and culture addresses health inequalities
  • conducting research that evidences critical systemic change opportunities
  • challenging and systemic health narratives by positioning the value of culture and creativity

What is 'culture, health and wellbeing'?

Over recent years, there has been a growing understanding of the impact that creative or cultural activity can have on health and wellbeing. We are currently using the term 'creative health'. Activities can include visual and performing arts, crafts, film, literature, cooking and creative activities in nature, such as gardening; approaches may involve creative and innovative ways to approach health and care services, co-production, education and workforce development. Creative health can be applied in homes, communities, cultural institutions and heritage sites, and healthcare settings. Creative health can contribute to the prevention of ill-health, promotion of healthy behaviours, management of long-term conditions, and treatment and recovery across the life course.

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photograph of four people laughing around a table

Board, staff and volunteers

Find out more about: 

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coloured boxes featuring the words 'our vision, our mission, what we do, how we do it, and outcomes

CHWA's Theory of Change

Contact and organisational details

The Culture, Health & Wellbeing Alliance CIC is a registered Community Interest Company based in Barnsley, South Yorkshire.

Our Partners

We partner with many organisations. Some of our long-term relationships are: 

Vision and mission

Our Vision: A healthy world powered by our creativity and imagination

Our Mission: To work with others to build a common understanding that creativity and culture are integral to health and wellbeing. This approach values equity, prevention and health-creation; is asset-based and holistic; and is communal, collective and co-produced.

To collaborate nationally, regionally and locally to strengthen the collective power of our members and their communities. 

How we work

We advocate

  • Joining the dots between culture, creativity, health and wellbeing
  • Influencing funders, commissioners and policymakers
  • Empowering changemakers
  • Developing the relationship between practice and research 

We support local networks

  • We work with volunteer regional champions around the country to
  • Support peer networks
  • Build relationships between culture and health

We provide resources

  • Information
  • Training
  • Peer support

Policies and Procedures

These help us achieve our mission and realise our values.

Funders and supporters

Read about who funds and supports our work here.